First-time participation this year at the exhibition Edita which took place in Lyon.
A lively and engaging debate around the "Music for Visual Media and Synchronization: Uses, Resources, and Funding," alongside Arnault Chagnon (HRCLS Agency Havas), Paul Lecomte (Composer), and Isabel Dacheux (CréaMusic).
Whether for films, documentaries, video games, or commercials, and whether using a pre-existing work or an original composition, the goal is the same: music benefits from the success of visual media productions, and vice versa! As a vital communication vector for audiovisual content, it now represents an entire sector within the music industry.
What are the best practices? Insights from a unique artistic community.
Recap of the 2019 edition in video: